Direct delivery system: Inakashugi Inakashugi is a customer sales data management system that caters to direct delivery and mail order businesses. Inakashugi has all the functions necessary for any business operation from the printing of invoices, delivery statements and post office payment slips, to the management of money received for each purchase order unit, statistical data, and the creation of direct mail campaigns using specifically selected data to pinpoint a target audience. Further, it supports standard customer requirements for payment transactions at convenience stores, as well as management of regular orders, and the like. Implementation of the system meets the needs of customers from first-time small-scale operators to large-scale operations that are undertaking downsizing and networking.

Main features 1. Helps retain customers after their initial purchase. Meticulous follow up is possible to help with the timing of the next potential sale by focusing attention on parameters such as the customer procurement cycle, length of time elapsed since the previous order, number of purchases, previous purchases, and so on. 2. Easy management of gift-buying customers. It is possible to issue an order form in advance with details of a customer's previous gift purchases to match the requirements for mid-year and year-end gift-giving seasons. By relieving the customer of the burden of having to complete the order form it is possible to realize an improvement in the response rate. 3. Helps build a relationship of mutual trust with the customer. Conduct a quick search simply by entering a customer's name and see at a glance that customer's personal details and latest purchase and payment status thereby allowing for more natural communication. Further, through national telephone directory database links of 38 million subscribers a new customer record can be created simply by entering a telephone number. With telephone handling there is no possibility of error with the kanji characters for unusual names and addresses. 4. Improvement in direct mail response rates. Target customers at any time for tailored campaigns using all of the more than 40 parameters such as purchase period, location, various classifications, rankings, etc. Target both best customers and dormant customers to create a direct marketing campaign for a high hit rate at low cost 5. Collection of receivables is straightforward. Slow-paying customers can be quickly identified and readily sent a reminder notice. Further, payments received at 24-hour convenience stores can be batch processed.